It’s no secret we love clothes and dressing pretty! Even at home we’re dressed to the nines. We look like this 24/7! Kidding! Seriously, to look good, it’s important to know great designers, and one of the best happens to be in South Florida for a few months. Deco got a glimpse of his new store.
Look what popped up at The Ritz-Carlton South Beach.
Designer Alvin Valley went to UM and started his business in the Grove. Now, he’s back in town.
Alvin valley: “I’m opening my first collaboration boutique concept store at The Ritz-Carlton South Beach.”
Celebs like Paris Hilton and Naomi Campbell are fans.
Alvin Valley: “It’s great when a celebrity comes to me and loves to work with me.”
In honor of Alvin being on SoBe, The Ritz threw a party, and of course, Deco got an invite.
Jacqueline Volkart, general manager, The Ritz-Carlton South Beach: “Alvin, truly, his mission is personalized service luxury, and this is what we do at The Ritz-Carlton South Beach also, so it’s a perfect combination to work together.”
Woman: “It’s so exciting that it’s here. I love the collection.”
Alvin’s designs are full of color and flair. The looks at the store are timeless.
Alvin Valley: “The collection we have here is a transitional collection. It’s going from spring through summer and into fall.”
Caitlin Manley, guest: “His new design speaks Florida, and it’s comfortable and breezy, just what we need down here.”
The Havana dress is flirty and fun!
Alvin Valley: “It looks amazing on everyone in every shape. We are very excited to see that.”
Guest: “He has a beautiful collection. The colors are vibrant and trendy.”
And, who doesn’t love a jumpsuit?
Alvin Valley: “One of our best looks right now, best selling is our jump suit, which is off the shoulder. It’s a bit like ‘Grease’ — Olivia Newton John in ‘Grease’ — in South Beach.”
The store will only be at The Ritz for a few months so get to shopping!
Alvin Valley: “I love being at The Ritz-Carlton because it works well with my brand, and it’s a place where you feel luxury.”
FOR MORE INFO:
The Ritz-Carlton South Beach
1 Lincoln Road
Miami Beach, FL 33139
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